FRIEND TECH
LAUNCHING CRYPTO’S MOST HYPED SOCIALFI APP.
#MARKETING
The brief: Racer and the Friend Tech team gave us a simple brief, create two films for their upcoming launch. Blank slate, free reign, uWu.
The solution: We designed a new brand world for Friend Tech, and took their illustrated bunny mascot in a new slightly more unhinged direction. We brought that bunny to life in 3d and then let him and his friends loose around Tokyo.
The result: Over 1.5m organic views, a mega successful launch, and… just don’t blame us for the token price.
The solution: We designed a new brand world for Friend Tech, and took their illustrated bunny mascot in a new slightly more unhinged direction. We brought that bunny to life in 3d and then let him and his friends loose around Tokyo.
The result: Over 1.5m organic views, a mega successful launch, and… just don’t blame us for the token price.
